The North Face Unveils Its SS25 Urban Exploration Collection!

The North Face Unveils Its SS25 Urban Exploration Collection!


The North Face continues to push boundaries with the launch of its SS25 Urban Exploration collection, introduced alongside the opening of a brand-new Urban Exploration Concept Store in Hong Kong. Rooted in city-ready functionality, the collection pairs high-performance features, like wind resistance and DWR water repellency, with experimental silhouettes and modular designs.

A standout ensemble includes the Energy Saving Plaid SS Shirt and matching Zipper Plaid Shorts, rendered in a refined charcoal grey check. The shirt sports a panelled build, snap pockets, and a zippered front, while the shorts are finished with a bold white North Face logo on the leg.

The Lightweight Anorak Jacket, crafted from WINDWALL windproof fabric, delivers weather protection in a sleek, grayscale colour-block design. Meanwhile, for women, the Convertible Long Wind Vest cleverly transforms from a full-length dress into a stylish vest with a detachable skirt component.

Rounding out the drop are updated essentials: minimalist logo tees in neutral tones, retro-inspired graphic t-shirts, and deconstructed basics. The collection also features more directional pieces like the Fabric Mix SS Polo in two bold colourways, the utilitarian Mountain Wind Vest in dark grey, and the Woven Zipper Shorts with asymmetrical pocket layouts.

The full SS25 Urban Exploration collection is now available online via The North Face web store, at global concept stores, and exclusively at the new Hong Kong Urban Exploration Concept Store.



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